CMM 215: Week 4 – Sept. 22

Who’s Really Using Facebook, Twitter, Pinterest, Tumblr and Instagram in 2015 — Social’s biggest network isn’t dying, but it is getting grayer

Twitter Bird

Twitter Overview

Facebook logo

Ask Questions

Posts are three times as likely to be shared or commented on using questions.

The Golden Equation

  • Compelling: “So what?”
  • Concise: Easy to share.
  • Credible: Why is your organization different and how will you be able to make a difference?


Facebook posts should be less than 80 characters and need a visual.

Pay to Play

Boost posts and target your key demographics.

Keys to creating perfect social media posts

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